Two of my articles have been published on Boston.com.
Six steps for the perfect pitch
published on August 3, 2012
Ask yourself these questions as you start to think about how to pitch a project:
• What is my ultimate goal in pitching this to them? Be specific! What is it that I want THEM to think, feel or do differently when I am finished with my pitch?
• Why would THEY want to listen to me pitch this? Are these the right people to pitch the project to?
• What’s a good title that will pique the listener’s curiosity?
Don’t assume anything when you start talking. It’s likely you’re one of dozens of projects being considered, so be sure they know who you are before you launch into your pitch.